MEET JESS – Founder & CEO, The Newport Brow

Jessica Nichols is a licensed Permanent Makeup artist specializing exclusively in brows—Microblading and Shading. She began her career in 2020 and, within just one year, launched The Newport Brow, which was fully booked in only three months. What started as a solo venture has since grown into one of Newport Beach’s top-rated PMU studios, recognized with awards and maintaining a flawless five-star rating for over five years.

Jessica’s reputation is built on detail, precision, and a deep commitment to client care. Thousands of clients have trusted her and her team for results that are as natural as they are long-lasting, with every appointment designed to deliver not just beautiful brows, but an exceptional experience from start to finish.

Beyond her artistry, Jessica is also an educator and mentor. She trains aspiring artists nationwide through her beginner Microblading & Shading programs—both live and online—where she teaches her proven brow techniques and provides the business mentorship to help women launch six-figure careers. Her mission is to empower the next generation of PMU professionals with the skills, confidence, and strategies they need to thrive.

At its heart, The Newport Brow is about transformation. For clients, it means effortless beauty and confidence. For students, it means opportunity, freedom, and a clear path to building a successful business. Jessica’s vision has always been the same: to raise the standard of permanent makeup while ensuring every client and student feels cared for, supported, and set up for success every step of the way.

MEET ANN– Brows, Lips and Eyliner

Ann has a true gift for helping people look and feel their best. With over five years of hands-on experience and specialized training in Nano Brows, Lip Blushing, and Eyeliner, she has worked with hundreds of clients to create soft, natural, and confidence-boosting results.

Her dedication to excellence shows in her commitment to ongoing education. Ann has completed 22+ advanced trainings with world-renowned masters across multiple countries, bringing the latest techniques and highest standards of artistry to every service she offers.

Beyond her work behind the chair, Ann is passionate about lifting others in the beauty industry. As the Partner and Education Director at SMA Academy, one of Asia’s leading makeup schools, she has mentored artists and organized international masterclasses to help shape the future of permanent makeup worldwide.

Clients love Ann not only for her skill but also for the calming, positive energy she brings to each appointment. She takes the time to listen, understand every detail, and ensure you feel comfortable and cared for throughout your experience.

At The Newport Brow, Ann combines her artistry, global expertise, and warm approach to create results that feel effortless, natural, and uniquely you.

MEET MARYAM - Brows, Lip Blushing & Eyeliner

With over 20 years in the Permanent Makeup industry, Maryam is one of the most seasoned and respected artists in the field. Having been part of the PMU world since its earliest days, she has witnessed the industry evolve and mastered every advancement along the way. Her extensive experience and dedication to ongoing education allow her to deliver the most modern, natural, and long-lasting results.

Maryam specializes in Nano Brows, Combo Brows, Lip Blushing, and Permanent Eyeliner, combining technical precision with an artistic eye for balance and beauty. Every detail — from shape and symmetry to color and technique — is thoughtfully customized to enhance her clients’ unique features.

Known for her warm, patient, and understanding nature, Maryam makes every client feel comfortable, heard, and cared for throughout their experience. Her calm professionalism and genuine connection with people make her not only an exceptional artist but also someone clients look forward to seeing time and again.

Her artistry, expertise, and heart-centered approach have made her a trusted name in permanent makeup and an invaluable part of The Newport Brow team.

MEET ELIZABETH - Brows, Lip Blushing & Eyeliner

With over 9 years of experience and more than 4,000 clients served, Elizabeth is a master permanent makeup artist celebrated for her natural, refined results. Holding a medical degree, she ensures every procedure is performed with the highest level of safety, precision, and care.

Originally from Ukraine, Elizabeth proudly represents the artistry and quality of Ukrainian PMU across Southern and Northern California. She has competed in Ukrainian PMU championships and is the developer of signature techniques that achieve up to 80% pigment retention in Ombre Brow healing, a testament to her innovation and expertise.

Elizabeth’s passion lies in enhancing each client’s unique beauty while raising industry standards. Her dedication, artistry, and commitment to excellence inspire both her clients and fellow artists alike.

MEET SELI - Brows, Lips and Lashline

Araseli, known as Seli, has been dedicated to the art of Lip Blush, Microblading, Combo Brows and Lash Line Enhancement since beginning her PMU (permanent makeup) career in 2020. With a keen eye for detail and a deep understanding of facial aesthetics, Seli has honed her skills to provide her clients with exceptional results that enhance their natural beauty.

Seli's passion for enhancing natural beauty through permanent makeup stems from her belief in its transformative power. She understands that subtle changes can make a significant impact, not just on appearance, but on a person’s self-esteem and confidence. By offering services like lip blush, which provides a natural tint and fuller appearance, and microblading, which creates perfectly shaped and fuller eyebrows, Seli helps her clients achieve a polished and effortless look. Her lash line enhancement services make the lashes more full and create a more youthful and vibrant appearance to her clients eyes.

The joy Seli finds in her work is evident in her interactions with clients. Seeing the excitement and satisfaction on their faces after a session is what makes her job so rewarding. Each transformation, whether subtle or dramatic, reinforces her commitment to her craft. Seli takes pride in the trust her clients place in her, and she strives to exceed their expectations with every appointment.

We are honored to have her apart of our family here at The Newport Brow!

MEET LENG - Brows & Lip Blushing

With 8 years of experience in permanent makeup, Leng specializes in Microblading, Ombré, Combo Brows, and Lip Blush.

Her journey began in 2016, combining her passion for art and beauty to help women feel their best. With a background in Fashion Design and Business Management from FIDM, Leng has a keen eye for detail, color, and aesthetics. She’s trained with some of the most highly recognized PMU artists across the U.S., continuously perfecting her craft.

Leng is dedicated to creating soft, natural brows and beautifully enhanced lips, focusing on a wispy, natural aesthetic that flatters every face. She’s also a skincare enthusiast, always experimenting with the best products to enhance beauty.

We’re so excited to have her on the team! Book with Leng today and experience her artistry firsthand.